Social Media Manager Responsibilities:

Social Media Manager: 

Develop and implement comprehensive social media strategies that align with overall marketing and business objectives. Stay updated on industry trends and emerging platforms to maintain a competitive edge.

Content Creation: 

Create engaging and shareable content across various social media channels, including Facebook, Instagram, Twitter, LinkedIn, and TikTok. Collaborate with the design team to produce compelling graphics, videos, and multimedia materials.

Audience Engagement: 

Interact with the community by promptly addressing comments, direct messages, and mentions on social platforms. Monitor social media trends and user feedback to refine content and engagement strategies.

Campaign Management: 

Plan and manage social media campaigns, promotions, and contests to boost brand visibility and grow the audience. Analyze campaign performance, providing insights and recommendations for future initiatives.

Analytics and Reporting: 

Utilize social media analytics tools to assess campaign effectiveness, track key metrics, and deliver regular reports to stakeholders. Adjust strategies based on analytical insights.

Collaboration: 

Maintain brand consistency across all channels by working closely with marketing, design, and other teams. Partner with influencers and industry peers to expand reach and enhance engagement.

Qualifications:

• Demonstrated experience as a Social Media Manager or in a similar role.

• Deep understanding of social media platforms, trends, and best practices.

• Excellent written and verbal communication skills.

• Proficiency with social media management and analytics tools.

• Creative thinker with a talent for generating innovative content ideas.

Education and Experience:

• Bachelor’s degree in Marketing, Communications, or a related field is preferred.

• Experience in a remote social media management role is advantageous.